Monday, September 30, 2019

Good Manners Are Infectious

From my perspective,it is my belief that good manners are infectious. As we all know,smiles are infectious. So do good manners. First of all,as we all live in a society,we cannot escape the influence of others any more than we can escape the influence of the air that we breathe. Thus,more or less,showing good manners can have a positive effect on those around us. For example,when other people are waiting outside politely for people in the elevator to get off first,will you rush into the elevator?Or when you are in a library where most of the people keep quite,will you answer a phone or making some big noise without scruple? We don't exclude the possibility that some people will do this. However,I think the majority would follow the good examples. Being exposed to good manners,people are more likely to behave properly. Furthermore,I am convinced that good manners are powerful,for they can polish one's personality and help people to reach out the one another with less barriers.Encourag ing good manners can help set a fine example to the public and guide people to set up a correct morality. Like a contagious disease,good manners spread among people and slightly make some changes. These changes,slight as they may seem,can really make a different. If everyone has developed good manners,people will form a more harmonious relation. With the behavior of people improved,there will be progress in society. In a word,good manners are infectious and we should try to obtain these.

Sunday, September 29, 2019

Fraternal and Identical Twins

Not all twins act the same, even the ones that are identical. They may come about the same way. Fraternal and Identical Twins have some of the same traits but are definitely not the same. All twins, whether fraternal or identical, are truly two separate unique individuals.There are four different types of twins. The first is fraternal twins that either never divided or divides within the first four days and have two separate amniotic sacs and placentas. This is included for almost all fraternal twins. The second is Identical twins that share the same placenta, but have two amniotic sacs.This occurs when the embryo splits in 4-8 days and is most likely to occur in 60-70% of all identical twin pregnancies. The third is also identical twins that share the same amniotic sac and appear when the embryo splits after 9 days.The last and most uncommon type of twins are the conjoined twins, which occurs when division takes place later than 12 days after fertilization. This can cause the embryo ’s to become joined together on some part of their body. Identical Twins are most unique. They are the most admired and sometimes the most notable.It is believed by most that this is the most common type of twin. This is not a proven fact because fraternal twins have become the norm, while identical twins have become somewhat of rarity. There are 3 different ways that identical twins can develop and be carried:The first case is where there is only one placenta that feeds the babies, but there can be two amniotic sacs. When there is 1 placenta and 2 amniotic sacs then the pregnancy is referred to as having an identical pregnancy. Twins may also occur from invitrofertilization.This is when several  fertilized eggs are placed inside the mother, with the hope of one of them becoming an embryo. This can sometimes lead to one or more of the eggs becoming an embryo. Identical twins share a single egg but are fertilized by one sperm. The egg splits into two identical halves.This us ually takes place within the first few days of fertilization. Identical twins share the same DNA and are always the same sex and same blood type. However, they do not have the same fingerprints. This is somewhat a shocker since most of the TV detective shows often portray identical twins that are identical in every way.Scientists believe that the reason that this is not prevalent is because they often don’t have the same exploratory pattern as the opposite twin. While in the womb, they do share the same placenta. Identical twins are similar in appearance and are relatively easy to tell apart.They also seem to occur randomly, three out of 1000 births. This is why they less common as fraternal twins. Fraternal twins come about when a woman releases two separate eggs at the same time. The eggs are fertilized by two separate sperm. Fraternal twins can be the same sex and blood type.They have become more common among older women over the age of thirty-five. There is still a lot of research as to why this is so for mature women. Fraternal twins also have separate placentas and don’t share the same of anything. They have the most distinct features but you can be able to tell them apart.Some of the most recognizable fraternal twins would be Mary-Kate and Ashley Olsen. They look identical but are fraternal twins who look so much alike in appearance. This can cause the person with keen eyes to be easily deceived into thinking that they are identical twins.Scientists also think that fraternal twinning may be due to hereditary influences. It has been studied that more women commonly have several sets of fraternal twins throughout many generations in the family. It is a common misconception that twins only come from the mother’s side.This is found only to be true when the father is the one with twins in the family or is a twin himself. The male’s parent can have several sets of twins and still may not be in indicator as to where they will actual ly have twins themselves.The male only provides the sperm. The female is the only one who releases two eggs at the same time. This is where the mother’s genes become the one that has created the twins. The female can inherit the gene from the grandmother or aunt on her father’s side. Some people have the misconception that the mother inherits the twin gene from the mother’s side. Clearly, this isn’t the case. It also is more common in women of African descent to have twins and less in women of Asian descent. It is easier to tell the differences after the twins are born.Fraternal twins are about as alike as a brother and a sister. Most people have heard or even actually seen an episode of Maury Povich where some women are certain that their fraternal twins share the same father. It becomes a shocker when Maury announces that one man â€Å"is the father† of one child, while he is not the father of the other. Talk about a jaw dropper. That means that the mother had sex with two different men, in a small time frame. Development issues can also indicate whether your babies are twins or not.Identical twins usually have very similar developmental patterns. They do things often within days of each other, which means you might see them speaking and walking at different times but within days. Fraternal twins may have wide differences in these patterns.There may be one twin who is equal to the developmental stage that is recommended at their age and the other one who may   need a little more time to grow. This doesn’t mean they will have developmental issues down the line but rather they need more time to develop.In conclusion, fraternal twins are composed of two separate eggs and sperms, while identical twins come from the same fertilized egg that has been split in two. Fraternal twins vary in their appearance, while identical twins tend to look the same.Fraternal twins may grow at different rates, but identical twins will fol low the same pattern of growth. It almost makes you wonder if what researchers believe to be true, everyone is born with a twin. If that is the case, there are one more of you running around the world. This could be a good or bad thing, which are you?

Friday, September 27, 2019

E-Commerce Essay Example | Topics and Well Written Essays - 500 words - 1

E-Commerce - Essay Example Considering the business nature of Whalen Clean and Tidy which provides cleaning services to local office buildings, setting up a website to targeted audience could involve extensive online marketing approach to gain both offline and online visibility. Since this kind of business is not that much common, the site to be created needs to be noticed by customers. To do this marketing, we can apply these approaches: Search Engine Placement and SEO – Search engine is a standard way to find any Internet site and of which includes online shopping sites. A large number of online shoppers utilizes online search engines (e.g. Google, Yahoo!, MSN, etc.) to find their products, services and any desired information about a thing. Conventional Advertising – this may include advertising in TV, newspapers, etc. Using this type of advertising may not seem soothing with the Internet address as its statement. Apparently, still online business recommends this traditional way. Exchange Links – Outbound links from other relevant site referrals can boost you search engine rankings and exposure. Links are included on a variety of other sites with a variety of deals being done. It is also important to consider the website usability; this should conform to the web standards which will allow customers browse the site with ease. Order processing should also be processed online, orders or bookings for cleaning services which is basically linked with a back-office system. Payments for booking can be done on different modes – cash, check, or credit cards. Considering payment processing and posting bookings, security is now a primary concern since online payments are offered. This ensures customers that the transaction online will be secured and confidential. This will help them increase trust and confidence in doing business with you. The necessity of these elements is of high

Organizational Innovation and Change - Critical Thinking Mod 8 - The Essay - 1

Organizational Innovation and Change - Critical Thinking Mod 8 - The Challenger and Columbia Shuttle Disasters - Essay Example Both the Challenger and Columbia shuttle disasters were a result of weak organizational cultures along with other critical factors. After the Challenger disaster of 1986, the Rogers Commission came up with a number of recommendations for NASA which included a restructuring of the management structure as well as a change in the organizational culture in order to carry out a more centralized decision making for effective safety measures. As a result of these measures and recommendations, NASA changed its organizational culture by focusing more on the implementation of safety measures and by assigning more professionals for these safety and quality assurance measures. However, the aftermath of the Columbia disaster revealed that NASA was unable to sustain these effective changes as it had actually implemented downsizing policies in response to a lack of funding. Instead, of employing specialized and trained labor from within the company for these delicate and critical safety measures, NASA instead resorted to outsourcing these responsibilities. Furthermore, the emphasis on the safety measures was reduced as the pol icies were directed towards cost reduction rather than on development and safety measures. The policies adopted relied on the past success of NASA and the problems associated with safety, rather than researched upon, were ignored. Instead of scheduling meetings for further improvements and developments, the management focused on short term operations. In order to gain competitive advantage and sustain effective changes in the organization, it is important to invest in long term opportunities and carry out long term planning. It was also observed that NASA missed a number of signals and if these would have acknowledged, the disasters of Challenger and Columbia could have been avoided (Oberg, J. 2013). NASA also faced problems in terms of its hierarchy and organizational control.

Thursday, September 26, 2019

Emirates Airline's Company Strategy Case Study Example | Topics and Well Written Essays - 2250 words

Emirates Airline's Company Strategy - Case Study Example The events of eleventh September 2001 affected all countries of the world. This is because Airline Companies were now seen as vulnerable to terrorist attacks. Many believed that the bombings that occurred in 9-11 could only have been achieved if there was a security breach at the Pentagon and also in some Airports. This event discouraged some passengers from flying and it also affected customer expectations. Clients now expected airlines to increase their security in all airports. This has now become a determinant factor when clients are choosing an Airline. Many Airline Companies ; especially those ones found in Western countries made the choice of expand their operations using the hub and spoke model where flights cater for clients going from an origin market to a specific destination. These expansions saw creation of about seven hundred and fifty mainline jets. This was a huge overestimation because market share is quite low in the origin-destination market. Consequently, many Airline Companies lost a lot of revenue because there was hardly any return on their investments. Supply definitely exceeded demand and it therefore became uneconomical to use this model. Most Companies within the Airline industry have been focusing on short term rather than long term profit margins. Most of them have been trying to improve their performances within the stock exchange over an abnormally short period of time. Since it is almost impossible to increase profitability overnight, companies decided to increase Airline tickets and the pressure was then transferred to the consumer. The major problem with this is that companies were harming the same people who were the main source of revenue and this has resulted in long term loses as consumers dashed off to other low cost Airlines. 2 There is a looming economic crisis in the Airline industry if conventional carriers do not up-their -game; low cost airlines. In the past, low cost airlines had only one unique product offerings for their customers that is low ticket charges. However, with the passage of time, these companies have become very competitive. Most of them now have the ability to attract a hoard of clients through good customer service, top of the class aircrafts and efficient employees. Their emergence has led to the decline in corporate fights and shift to mainstream offerings. 2.2 Social Most Airline companies may opt to host a range of aircrafts within their hubs or ports. As much as these aircrafts offer unique services to a host of clientele, they can become a source of concern when considering the kind of staff one needs to recruit. For example, is an Airline Company owns Regional jets Twin engines Four engine Turboprops Wide-body Narrow body All these various types of aircrafts will require their own pilots and engineers. They may have different qualifications and may also require different pay. Such ideas are quite sustainable if the economy is stable, but most countries have been experiences upsurges; it has therefore become difficult to maintain the payment schedules of al their employees given the fact that most of them belong to different labour unions. 3 2.3 Technology During the mid and late nineties, there was a huge demand for technology. Most airlines throughout the world were also overtaken by this technological boom. They incorporated it into their operations,

Wednesday, September 25, 2019

Bible and the Odyssey Essay Example | Topics and Well Written Essays - 1000 words

Bible and the Odyssey - Essay Example â€Å"Deceiver, creator, acculturator, unmasked liar, survivor – these qualities of the trickster do apply to the deceiving, ethically ambiguous survivor Abram of Genesis 12: 10 – 20† (Niditch 45). Abram is portrayed as a trickster; this is because he is the Israelites’ progenitor and the traditional initiator of Yahwism, and the first contributor of covenant with God (Niditch 45). The tale of Abram in Genesis 12 outlines the particular trickster morphology that is common pattern of the narrative components; in this case, the trickster plays his or her role. This morphology is unique to both the Israelite literature and other literatures found throughout the universe (Niditch 46). The Odyssey offers an example of trickster morphology in which one of the incidents creates an important link to the larger part of the epic narrative chain. In Book 9, Odyssey speaks of his capture or imprisonment and escape from the hands of Cyclops Polyphemos. The minimized st atus of the heroes occurs when they become captives and a source of food, simple nourishment, for their unacculturated captor, who consumes Achains by the handful. The trick or deception created by Odyssey is to â€Å"make the Cyclops drunk, to blind him, and then escape tied to the monster’s sheep as they leave his cave to reach pasture† (Niditch 47). As part of his deception, Odyssey makes the giant believe that he is nobody. However, the hero creates a sophistication of himself through the revelation of his deception. Out of his boldness, he discloses his actual character to the wounded son of Poseidon. In this way, he becomes the hero of prisoners of Poseidon, and the prisoner of sorts. The Odysseus men are supposed to die at the sea and Odyssey has to suffer more statuslessness and wandering (Niditch 47). Just like Genesis 12, Genesis 26 traces the pattern of deception from the marginal status to the enhancement of the underdog tale. Genesis 26 is full of trickste r; this is because deception is revealed and there is deception (Niditch 51). The deception found in Genesis 26 is due to a direct response to a threat. In other words, the perceived threat is dealt with deception. The revelation of the reduced status in Genesis 26 comes before the heroes’ status is improved. This is in contrast to Genesis 12 where deception results in the heroes’ improvement and the revelation of their reduced status (Niditch 52). The theme of deception is evident throughout the Odyssey. There are many examples where individuals (particularly Odysseus and goddess Athena) use deception. The reason for acts of deception vary, however, Homer evidently indicates the significance placed on being clever. Athena uses deception as an act of disguise whereas Odysseus uses deception as an act of storytelling. Athena as a young man appears to Odysseus after he wakes up on Ithaka confused of his whereabouts. Athena disguises herself in order to test Odysseus; in other words, Athena wants to see if Odysseus is still on his toes. In response, Odysseus tells Athena (disguised as a man) a fake story about himself. The purpose behind Athena’s cover up is Homer’s means of continuing to stress about how smart Odysseus is. Homer evidently states his perspective of Odysseus when Athena states that â€Å"Of all men alive / you are the best in plots and storytelling† (13.351-52)†

Tuesday, September 24, 2019

Introduction to Research Essay Example | Topics and Well Written Essays - 1500 words

Introduction to Research - Essay Example The study will analyze in which manner the hotel is meeting customers’ expectations and which facilities are more important from the customers’ point of view from improvement perspective (Dolnicar & Otter, 2003). For a hotel to survive in a competitive environment, it is a must that the hotel meets customers’ needs and wants and their probable expectations. In a hotel quality means that the facilities and services are according to customer’s satisfaction. The more the visitors are satisfied with the services, the greater is the chance of hotel’s promotion in a competitive environment (Naseem, Ejaz, & Malik, 2011). According to the study conducted by Sriyam (2010), there are several types of facilities that are provided by hotels to their customers. First thing to include is the type of room like deluxe, Superior or executive classroom, Family suite or Grand suite respectively. Among dining services, a hotel should include Italian cappuccino, The M-C afe experience of Thai or Chinese food, continental food, and additional services of fruits and beverages that is a value adding option. A must-include service in a hotel is recreational activities like swimming pool, gymnasium, spa, or a sports ground for outdoor facilitation (Sriyam, 2010). Purpose of the Study Griffith University Hotel is a regional hotel, which offers services for two types of clients, business travelers and pleasure travelers. The purpose of this study is to access and evaluate the current structure of the facilities offered by the hotel. The evaluation is to be done based on the importance and performance attributes. Those facilities that are important in customers’ point of opinion and those that meet customers’ expectations are to be analyzed. This will provide a sketch of an idea which facilities are more important and which need improvement in the Griffith University Hotel service. The Research Method The method of research was based on quant itative analysis in which the hired manager designed a questionnaire following 17 facilities of the hotel. The 17 features include the express check in, checkout, valet parking, recreational activities, family restaurant or room service etc. There were two categories of respondents from whom the interviews got conducted: the categories of business travelers and pleasure travelers respectively. Summary of Findings In total 264 travelers were selected as respondents for the analysis, out of which 118 were pleasure traveler respondents and 146 were business traveler respondents. This was to evaluate and compare their responses on 18 hotel facilities in order to get an idea which facility is more important and which needs further improvement. The criterion to judge facilities was based on two things, importance and performance that were set to compare important facilities with achieved performance facilities. This was all to bring improvements in facility structure of Griffith Universit y Hotel, which needs to be improved in terms of operation and more importantly with respect to clients’ perspective. Research Questions Out of 18 facilities, which facilities are more significant from clients’

Monday, September 23, 2019

The Balanced Scorecard Essay Example | Topics and Well Written Essays - 2250 words - 1

The Balanced Scorecard - Essay Example This direction is centrally provided in four dimensions which include financial, customer, internal process and learning and growth perspectives. SASA is an International Holdings Limited retailing group providing cosmetics. It is incorporated in Hong Kong, now enjoys the position of leading cosmetic provider from Asia. The success of SASA like any other business is the reflection of the effective strategic management. For continuing the practice of effective strategic management, the underlying report develops the Balance Score Card for the SASA Company for the further organized and effective strategic management. Hence, the accounting manager of SASA presents BSC plan to the strategic management of the company. COMPANY REVIEW Established in 1978 in Hong Kong, SASA now owns over 600 brands with 17,000 products to fulfill the customer’s cosmetics needs. SASA now successfully serves customers on more than 270 counters including stores and other options. In additional, service t o customers is also provided on online platform. Euromonitor 2013 rated SASA the largest cosmetic chain among the top 500 retailers of Asia and among the top ten Hong Kong’s retailer groups (SASA, 2013a). ... Under this domain, Sa Sa has around 260 multi brand store and seven specific specialty store in addition to the online service. The brand Management section encompasses nearly 100 brands exclusive and is only brand manager in Hong Kong (SASA, 2013a). EXTERNAL ENVIRONMENT Cosmetic industry in Hong Kong is dominated by the imports from foreign market including France (US $1.7 Bn 2012) and USA (US$ 425 Bn in 2012). Hence, market is dominated by the foreign market; therefore, offers attractive potential for growth for the brand management section of the Sa Sa. The forecasted growth for future of the mentioned import is 13 percent and 15 percent in 2013 and 2014 respectively. Nearly, 35 million tourists from China in 2012 landed and offered potential to the Hong Kong market of Cosmetics and offers wide expansion opportunity to the locals businesses and foreign brands. It is important to mention, that though the potential to growth is extensive as no import duties are charged; however, the market is very competitive and top ten cosmetic provided hold 70 percent of the market (Export. gov, 2013). MISSION The mission statement of SASA clearly identifies its way of doing business. Mission identifies clearly that business concerned to work in four dimensions that include customers, employees, suppliers and overall society (SASA, 2013b). Every strategy of SASA is directed by leveraging expertise and benefits to and from these four pillars of SASA. VISSION The vision of SASA is to develop expanded foot prints with retail value added cosmetics and professional beauty expert service provider in the global market with central focus in mainland in China (SASA, 2013b). INTERNAL STRENGTHS ASSESSMENT (SWOT) Sa Sa is well reputed brand of Hong Kong in cosmetics industry.

Sunday, September 22, 2019

African American Studies paper Essay Example for Free

African American Studies paper Essay The civil rights movement was a mass protest movement against racial segregation and discrimination in the southern states that came to a national eminence during the mid 1950’s. This movement can be said to be a â€Å"long time coming† for African slaves and their descendants to resist racial oppression, especially after the United States abolished slavery. Although, slaves were emancipated during the civil war were then granted basic civil rights through the passing of the 14th amendment and 15th amendment they still struggled and suffered trying to get â€Å"equality† for the next hundred years. Throughout the period of time in which African Americans fought for equality, desegregation and racism, the United States made massive changes. Beginning with the Jim Crow Laws, the countless court cases and the vast impact on the Civil Rights leaders during this time period of trying to gain â€Å"equality† there were two sides to this fight. One side was through the nonviolent protest while the other side was more of an active resistance. The modern period of the civil rights movement can ultimately be divided into several phases. Each act of a protest first started off small and ultimately became big. The Brown vs. Board of Education demonstrated that the process of taking legal action strategy of the NAACP could challenge the legal foundations of southern. This thought or strategy would only work if blacks came together instead of individually trying to conquer. Therefore during the 1950’s and 1960’s the NAACP sponsored legal suits and social movement seeking social changes accompanied legislative lobbying. The primary phase of the black protest began on Page 2 December 1, 1955 when a woman named Rosa Parks, of Montgomery, Alabama, refused to give up her seat to a white bus rider. In the result of not giving her seat up she was defying a southern custom that required blacks to give seats toward the front of the buses to whites. Therefore by not giving up her seat she was then arrested and put in jail. When she was jailed a black community boycott of the city’s buses began. The boycott lasted more than a year, demonstrating the unity and determination of black residents. The well-known Martin Luther King, Jr. who was most famous for his â€Å"I have a dream† speech was the most active leader of this boycott. Although King and Parks were apart of the NAACP the Montgomery movement led to the creation in 1957 of a new organization called the Southern Christian Leadership Conference with King as the president. On February 1, 1960 four freshmen at North Carolina AT College began a wave of sit-ins designed to end segregation at southern diners. These protest resulted in the new organization called the Student Non-Violent Coordinating Committee. August 28th though was the climax of the civil rights movement. That was the day blacks did the March on Washington Martin Luther King, Jr.gave his â€Å"I have a dream† speech. King with the help of many others helped bringing the passage of the Civil Rights Act of 1964. After the passing of the Civil Rights Act of 1964 the last major racial protest would be the Selma to Montgomery march. Soon after the march Congress passed the Voting Rights Act of 1965. By the late 1960’s there was a growth of a new organization with more of a radical approach, the organization was called the Black Panther Party. During the late half of the 1960’s there were a series of â€Å"riots†. Page 3 Supporters of black liberation saw civil rights reforms as an insufficient method because they did not address the problems faced by millions of poor blacks. Elijah Muhammad and Malcolm X influenced the Black Nationalism group. After the 1960’s civil rights movement blacks witnessed both group of leaders, Malcolm X and Martin Luther King Jr. , assassinated. The mark these two men left behind did not fade away though. Despite the civil right’s gains of the 1960’s racial discrimination remained a significant factor in America. Even after President Johnson declared a war on poverty and Dr. King initiated a Poor People’s Campaign in 1968, the distribution of the nation’s wealth and income moved toward greater inequality during the 70’s and 80’s. Some advantages of the Civil Right’s Black Power movement was that ethnic minorities gained rights that should not have been denied to them on the basis of skin color. The common law did not provide satisfactory protection of basic human rights for the future of the community. The civil rights movement ensured that rights are protected and courts require a clear direction about what rights should be protected. The con about the civil rights movement was that the increase of litigation in the courts would give excessive power to the judiciary rights. Earlier in the essay I referenced the different movements but what I didn’t mention was that both groups took different strives to achieve their goals. Martin Luther King Jr. and the Southern Christian Leadership Conference took more of a non-violent approach to reach their goals according to the â€Å"Southern Christian Leadership Conference† website. While King and his group was more of a non-violent group, the Page 4. Black Nationalism and Malcolm X were more radical. Malcolm X had coined the phrase â€Å"by any means necessary† which meant he wanted to achieve equal rights at any length of sacrifice. Even though Malcolm X said, â€Å"by any means necessary† according to Dr. Stephanie L. McKinney he only used violence as a â€Å"self defense†. Martin Luther King Jr. on the other hand realized that nonviolent tactics was the way to go. Ultimately both leaders pursued the same goal and both achieved it. As you can see in the paragraphs above both Martin Luther King Jr.and Malcolm X had two different approaches to gain equality but I support Martin Luther King Jr. ways of gaining equality more than Malcolm X’s. Martin Luther King Jr. was one of the few people who lived up to what he preached. Martin Luther King Jr. sold out to his cause, was passionate about his mission, and connected with the audience. Malcolm X’s radical movement was the reason why I couldn’t side with him. I respect Malcolm X but disagree with any view that encourages violence. King wanted change with his voice, which in my opinion is the strongest tool for someone, who doesn’t support violence. If you think about it physical punishment is dealt to one person and everyone else doesn’t necessarily feel the pain but words can be felt through everyone who’s listening. Just like many other movements and eras the Civil Rights Black Power movement started, climaxed, then faded. Although, this era influenced many generations that came later and many people still benefit from the efforts of the Civil Rights leaders such as Rosa Parks, Martin Luther King Jr. , Malcolm X. Some former civil rights activists, such as John Lewis, Andrew Young, and Jesse Jackson, launched Page 5 careers in electoral politics. American civil rights legislation of the 1960s became the center for affirmative action programs that increased opportunities for many black students and workers as well as for women, disabled people, and other victims of discrimination. However, civil rights issues continued to stimulate protests, particularly when previous gains appeared to be threatened. Overall, the 20th-century struggle for civil rights produced an enduring transformation of the legal status of African Americans and other victims of discrimination. It also increased the responsibility of the government to enforce civil rights laws. APA Citations Page 54h. Malcolm X and the Nation of Islam. (n. d. ). Malcolm X and the Nation of Islam [ushistory. org]. Retrieved December 5, 2013, from http://www. ushistory. org/us/54h. asp From Black Revolution to Radical Humanism: Malcolm X between Biography and International History. (n. d. ). Home. Retrieved December 4, 2013, from http://www. humanityjournal. org/humanity-volume-3-issue-2/black-revolution-radical-humanism-malcolm-x-between-biography-and-internat. McKinney, S. (n. d. ). Malcolm X. About. com 20th Century History. Retrieved December 4, 2013, from http://history1900s. about. com/od/people/a/Malcolm-X. htm Nonviolent Resistance. (n. d. ). Nonviolent Resistance. Retrieved December 4, 2013, from http://mlk-kpp01. stanford. edu/index. php/encyclopedia/ Southern Christian Leadership Conference. (n. d. ). Southern Christian Leadership Conference. Retrieved December 5, 2013, from http://www. historylearningsite. co. uk/southern_christian_leadership_co. htm.

Saturday, September 21, 2019

Construction of a Membership Table Essay Example for Free

Construction of a Membership Table Essay The current system that Project use is a manual system and it has proved inefficient, and very easy to lose. Therefore, I propose a computerised database system. Package V Programming Solution For ease, and speed of use, I propose to use the package option. I choose this because the options for everything the database needs are already there, and rather than waste time trying to find a way to make these options in my own programming solution, I will save much time and effort using the package MS ACCESS 97. Also, my programming skills are next to nothing. The Package: Advantages: * Easier to learn as very little programming is involved * The tools for creating the user interface are already available, built into the program which makes construction of the database far quicker. Disadvantages * Depending on the package, this option could be far more difficult, due to problems such as a lack of flexibility, lack of options etc. The self-programmed solution Advantages: * Program will be specific all options can be created so that it will do exactly what it needs to do. Disadvantages: * Will take longer to program * I cant program Data Requirements The data I will require falls into two different categories: member and supplier. The data required will vary depending on which category it falls into. Member Supplier Name of member (e.g. Joe Bloggs) Date of members birth in format of DD/MM/YY (e.g. 24/07/84) Date of registration of membership in format of DD/MM/YY (e.g. 12/06/01) Members full address Members telephone number Name of supplier (e.g. Flip) Name of product sold (e.g. Tom Penny New Wave) Type of product sold (e.g. Deck) Price of product (e.g. à ¯Ã‚ ¿Ã‚ ½50) The members data will be collected by entering all the information from a membership form. The data will not be entered into the database until all the fields on the form are complete. An example of the membership form will be shown later in this section. The suppliers data will have to be entered from the current lists. It will be difficult to enter this data if the current list has been lost. The current procedure if this happens is to re-make a list of suppliers names from their current stock, and re-make the complete list by contacting the respective suppliers. By going through the stock, most of the data of the items supplied will be found. However, in some cases, contact will be necessary. Validation of Data: Members The data entered may be wrong when being entered. Verification and validation will help to get round this problem. Project operates a system in their skateparks, where anyone under 17 MUST wear a helmet for protection. This is down to insurance reasons. Helmets, however, are not the most fashionable piece of clothing you could ever wear, and many members try to find a way out of getting out of wearing them. Therefore, careful attention must be paid when taking down members details to make sure that the data is checked against any valid form of identification I.D. number: This is automatically created by the database as a key field. This has a default value of 000, but will increase in value for each new member. Name: This can be checked against any forms of identification, e.g. bus passes, library cards, national insurance cards (if applicable) Date of birth: There is an obvious mistake if someone gives a birth date making them out to be 102. However, minor mistakes, such as a year or two out, can be checked against the DOBs on bus passes, national insurance cards etc. The format will also have to be correct, as it is being entered in the format DD/MM/YY. The date field will be set to take only the U.K. format, which is the same as above, whereas the American format is MM/DD/YY. Date of registration: the staff will fill this in as the data is entered. The same validation checks as above will be entered. Members full address: The staff can check this in the same way as the name, age etc. They should ask for any forms of identification which contain all this information. Members telephone number: Validation for this will be rather difficult, as there are very few, if any, forms of identification that give out a telephone number for legal reasons. Therefore, the number should be phoned as soon as possible to verify that the phone number is correct. Suppliers Suppliers are not going to give out false information to a company/shop, not if they want to stay in business. This means that Project will not have to worry about finding out if information is true, but making sure it is entered correctly. I.D. number: This is entered in the same way as the i.d. field for the members database. Name of supplier: As mentioned above, the only problem is making sure that this goes in properly e.g. Shorttys instead of Shortys. Address of supplier: This is an absolute must to be entered correctly. Whereas in the name, if a mistake was made, it would still be easy to tell what the name was. However, in the address, a mistake in the number or street could go unnoticed, therefore delivering orders, mail etc to the wrong address. Phone number of supplier: This, again, must be entered correctly for the reasons listed above. Project could find themselves desperately short of stock if they could not contact the suppliers to place orders. Name of product supplied: Not only does Project have a large list of suppliers, each supplier also has a list of products supplied to Project. This means that there is a lot of data to do with stock needing to be entered correctly. Again, the only way to do this is visually making sure there is no mistake when entering in the data. Item number: Every product has a different item number. This insures the uniqueness of each product, so that the stock system knows exactly what product is sold. Type of product: Project doesnt just sell skateboards. They sell shoes, clothes, accessories, hardware, safety gear and more. Rather than have to check in the storeroom what a product is, the database can simply tell them. This must have the type entered correctly. The only chance of a typo occurring in this is if I make a mistake during the implementation. The data in this field is selected from a drop-down list. Price of product: If the price is wrong, customers will be over/under charged. This will not be good for Project. If they undercharge, they lose money. If they overcharge, they lose customers. Therefore it is greatly important that the price is entered correctly.

Friday, September 20, 2019

Analysis Of Mary Shelleys Frankenstein

Analysis Of Mary Shelleys Frankenstein Possibly one of the very best works of literature of all time is the novel Frankenstein by Mary Shelley. It is a worldwide known book, and there have been countless film adaptations, sequels, and retellings of it. As one reads this novel he or she will more than likely be able to relate to the story or the characters in some way or another. It makes a great analysis project also. Things that readers are likely to find when researching this book are the interesting way Shelley came up with the idea of the book, the differences in film adaptations and the actual novel, the view of both science fiction and horror in the book, the relationship between creature and creator, the different interpretive levels the story has to offer, and the way Shelley related a lot of the topics of the story to the political community. A very interesting topic to research when it comes to this novel is how it actually came into existence. The tale began to form in the year 1816 as a result of a ghost-story-telling session between Mary Shelly, her husband, and a couple friends when the Shelleys were in Switzerland. They decided to have a contest to see who could write the scariest story in one weekend. It took her a few days to get inspiration, but she eventually got her waking dream. She said that what terrified her would terrify others, and she needed only to describe the specter which had haunted her midnight pillow. The story and its monster-hero eventually became such a well known and popular subject for film and stage that many acquaint themselves with the creature before even reading the book itself. Most first-time readers shockingly discover that the monster remains unnamed throughout the whole book, and the creators name is actually Frankenstein. The novel can be difficult for modern readers to understand, with an older form of language and a plot that has less action or suspense than expected. Usually readers discover a much more intimate view into the lives of Victor and his creation than they would with the movies. Frankenstein is a novel thought of as both horror and science fiction. Although the reader is more than likely horrified and disturbed by the events that happen, Victor Frankensteins creature is not born by magic or the supernatural but by scientific principles. It is true that it is terrifying to think the morbid events in this story, but they are done in the name of science. For example, Victor gathers the dead body parts, but he is doing it to have supplies for his experiments. The very core of this story is the intensely bitter relationship between Victor Frankenstein and his creation. Victor creates the creature but is afraid of it after doing so. He completely rejects it and doesnt even give it a chance to show if its good or evil. Victor just automatically assumes that its an evil monster. At one point in the story the creature tells Victor to remember that he is Victors creature and that he ought to be his Adam, but instead Victor treats him like the fallen angel. This shows that the creature feels hurt by the way his creator is acting, and therefore may not be a monster. Perhaps Victor Frankenstein is the actual monster here. When one is reading Frankenstein the novel intends the reader to see Victor Frankenstein as stealing creative fire from heaven in order to make a creature, who most people call a monster. One of the only reasons this creature is even referred to as a monster is because of what Hollywood has done to the story. In spite of the creatures crimes, he is as much angel as he his monster. The traditional movies dont show the true side of the creature or the creator. There is a significant difference in Hollywoods depiction of this relationship between creator and creation and the original story. One way to measure the distance in Mary Shelleys daemon and Hollywoods monster is to try to imagine the film monsters being self-educated by reading Miltons Paradise Lost. The original creature does exactly that, and actually receives a great education. Unlike Victor, who has lack of imagination, the creature has great sensibility. As a matter of fact, critics normally agree that Victor and his creation are two halves of the same being, somehow divided against itself. This is how most critics believe the confusion came about in Hollywood giving the creature the name Frankenstein. Readers realize that, in the actual novel, the creatures sympathy far surpasses Victors. Frankenstein exerts a very strong hold on the readers imagination because it works on so many different interpretive levels. Beyond its appeal as a gripping tale of morbid horror, it is also a myth of technological arrogance showing what happens when man attempts to rival the laws of God and mother nature. Victors is the tale of an out of control ego whose drive for power is self-destructive in the end. From another point of view, it is the exploration and creation itself, both creative act and psychical birth, posing questions of responsibility and consequence. At a psychological level Frankenstein and the creature may possibly represent two combined aspects of a broken psychic whole, with the creature enacting murderous desires that Victor simply ignores. The novel also treats societys sin in blocking out disturbing aspects of human nature that challenge us to second guess what we conceive as monstrous. Is it that it resides with the creature, or does it reside with the denial of l ove that he wants? The story of the way Victor treats his creation remains part of a tale that has just as strong a message against humans acting outside rational thinking now as it did two hundred years ago when Mary Shelley wrote the novel. It can be directly compared to an irresponsible father refusing to take responsibility for their children. As strange or comical as it may seem, this process can actually be compared to how some of fathers are when it comes to sexual intercourse. He was engulfed in the idea of creating this creature. He was overwhelmed with the process leading up to giving it life, but when the creature came alive Victor realized what he had done and refused to have anything to do with it. This leads to a very popular question about the book. Is the creature the monster for killing and causing so much trouble over wanting to be loved, or is Victor Frankenstein the monster for not loving and taking responsibility for what he has done? Now, if one does a close analysis of this novel there is actually a lot to that the reader can see. In Victors attempt to create life in his laboratory, he makes a somewhat frightening being. At the same time the being has great sensitivity and intellect. After Victor does this deed, he considers his actions to be a crime against mankind. He thinks that he has crossed the boundaries of forbidden intelligence, and he realizes that he failed to take responsibility for what he has unleashed upon the world. In consequence, Victor Frankenstein places himself, and his creation, beyond all possibility of forgiveness and redemption. Its true that the reader can tell the Victor Frankenstein apart from his creature, but can be difficult to tell what to make of them. Victor Frankenstein is a young man who comes from a nurturing family, and the creature is something completely different than human. Sure hes made from human, but they were dead human parts. Hes simply made up of dead body parts that were brought to life by an electric current and the brilliance of a very curious student. The question remains as to the true essence and nature of Victor Frankenstein and his creation. It is hard to speak of them separately. The creature is Victors daemon and is type of manifestation of his subconscious personality. Victor probably never imagined how the birth of his creature would turn out or what consequences would result from it. There are actually ways that Victor Frankenstein and his creation can be compared to a plant, however this will require some explanation. There are basic properties that plants must have. The plant is an organism, starting as a seed, with the entire thing being greater than the sum of all of its parts. In its natural state, it grows and manifests. It evolves spontaneously from some type of internal source of energy. Its structure is organic whereas a machine is just a combination of things whose parts can be substituted. From a physical point of view, Victor Frankenstein is clearly a human being. The son of Alphonse and Caroline Frankenstein. While growing up, he is intelligent, sensitive, and a very responsible person who starts his education at the University of Ingolstadt. He has a huge enthusiastic love for the natural sciences. However, its this enthusiasm that eventually brings him to his own downfall as he becomes seduced by his own personal abilities to surpass the rest of the scientists that came before him. This all begins at the very moment he gives life to the creature he has assembled together. Starting from his creatures creation onward, Victor Frankensteins mental and physical well-being are terribly interrupted and continuously become increasingly unstable as he is aggravated and just sickened by the deed he has done. The most important thing, though, is Victors belief and overwhelming fear that he must not ever tell what he has done. So, he vows to never tell another soul of his doin gs, and can never again act ethically. Victor Frankenstein forfeits his integrity as a result of his experiment and the transgressions that it implies. Victor becomes more and more speechless and it gets harder for him to even communicate with others. As a very extreme result of his lack of integrity he is unable to testify during Justines trial, and he becomes responsible for her undeserved execution. In the creatures case, he is a manufactured being who was put together from body parts that Victor Frankenstein went around collecting from grave sites and crypts. The creature is made up of dead matter that is missing an organizational plan, and Victor has no idea of how or whether the disparate parts will even work. Victor Frankenstein just learns as he gets further into the construction of his being and makes adjustments as needed. The creature is being condemned to loneliness and he is rejected by all who look at him, but he is very sentient. The creature develops amazing language skills and eventually convinces Victor Frankenstein that he is obligated to at least create him a female companion. The creature agrees with Victor that he will go out into the wilderness away from all civilization forever with his wife, as long as Victor will create her for him. Its almost like the creature has stolen Victor Frankensteins powers of articulation and surpassed him as well. We really dont have any evidence of Victors previous rhetorical skills. The monster plays with the readers sympathies and, although one probably wouldnt uphold him for the crimes of murder and all of the chaos that he has caused, the novel allows you to understand the motives that drives him to do those horrendous acts. In the moments when the creature acts out of love and desire to be a part of the human civilization, the creature acts with integri ty. So basically, the monsters possession of human characteristics appears to be because of Victor Frankensteins dehumanization, blurring the distinctions between the human and mechanical being. Mary Shelley could have very well titled her work à ¢Ã¢â€š ¬Ã…“One Catastrophe after Another.à ¢Ã¢â€š ¬Ã‚  Victor Frankenstein is in love with his own disastrous history and thinks about his creation all the time. The night of the creation is actually the fateful event to which all the other catastrophe in the story follows. So much hardship follows people in this tale, but Victor Frankenstein is the chief victim. Not only does he have to live with the fact that he created what he thinks is a hideous monster, but he also has to live with the fact of knowing that he is responsible for all of the grief that has fallen on the world from his creation. Upon reading and examination, one can see that this novel is deeply interested in a certain kind of social union; the political community. The book was written in 1818 which was the time period between revolution and reform. Mary Shelleys novel raises discussions and theorizations of the political community. In her novel Shelley engages with certain political debates by depicting characters who endeavor to attach themselves to others, like the creature. On Montanvert, Victor Frankenstein declares that there can be no community among enemies. This voices Shelleys belief that hostility and alienation are unavoidable characteristics of the human condition. It also draws some attention with the books preoccupation with building new communities. All of the characters in Shelleys novel long for companionship, whether it be longing for a father, longing to be married, etc.. So one of the principal tasks the story sets for the characters is the building of social community. In contemplating new communities on new terms, Mary Shelley uses her creature to interrogate the basis and boundaries of certain social groups. The creature, in a sense, represents a version of a man, put together by carefully picked out body parts, just as government is carefully assembled of different people. The creatures origins, however, meant that he is unaffiliated with others. He is looked at as a person but not a citizen. He isnt naturalized nor socialized with any certain community. He is the novels main community seeker. Because the creature is self-dependent and is related to no one he must seek out membership in different groups that dont rely on ties of intimacy, ancestry, or memories as a necessity for inclusion. However, what is very intriguing about Mary Shelleys novel is that she chose to stage the creatures searches for community and acceptance around the most intimate of social groups, family. Normally, it may seem that family groups are not candidates for trying to find acceptance because they are usually defined by special obligations and attachments. Choice has virtually no role in a familys organization, but Shelleys representative households are not solely private unions; instead, they are mobile and joinable. She uses family unions and the fact that the creature is an outsider to think through the problems of the value of affiliation, heredity, and sentiment as the basis of political commonality. Starting around the second half of the novel Mary Shelley further explores alternatives to familial bases for communal ties through Victor and the creatures relationship. Victor is not given the option of living in a creature-less world. Him and his creation are unable to flee from each others presence. They must confront the task of figuring out how to live in the same world together. They eventually meet on the Alpine slopes. It is there where they form the compact of Victor creating the female companion for the creature, as mentioned earlier. The compact here didnt last, but it actually is a crucial point in the book. It sets up brand new principles of connectivity with certain characters who normally disagree deeply with one-another. The creature begins to suspect that Victor Frankenstein cannot be entrusted to be a loving parent. He then presents himself to Victor as a person who has been deeply injured by Frankensteins doings; in doing so, the creature blames Victor for his act ions. The agreement reached at Montanvert produces a reality effect in the story. It is the moment when the characters different opinions and interests meet on a common political world. If one looks only at the surface it will appear that the creature solicits Victor mainly because he is a father figure when they meet. He refers to Victor Frankenstein as his creator and his natural lord and king, and to himself as Frankensteins own creature. Victor does not argue against these facts. He actually admits that he is the author of the creature. Victor admits that he is the one who has authorized the creatures existence. Back at the laboratory right before he created the creature, he was talking about how his new species would bless him as its creator and source. He was really looking forward to giving the being life. Even though Victor was horrified when the being actually came to life, he now seems willing to be moved by something like paternal care. Frankenstein agrees to hear the creatures story because he felt that it was his duty as creator to render the creature happy before complaining of his wickedness. Victor suddenly has a small amount of compassion for the cr eature that he has given life, he is prepared to render him happy by sympathizing with the creature and accepting his wish to just be heard out. However, a closer look of this scene shows the creatures true intent to appeal to Victor Frankensteins paternity as more strategic than sincerity. The creature seems to only coax Victor into temporarily forgetting his hatred in order to hear what the creature has to say. He placates Victor to buy some time in order to tell his story. In other words, he intends to soften Victor up before he makes the request that may very well decide their fates. The creatures tactic is very strategic. He has every reason to be wary of affective ties. What the creature already knows at this time is that sympathy isnt always given to other people, even if they deserve it. He learned this through the way people have treated him when he done good to them. It is clear that Shelley was making a reference to political strategy here. They get you to think of the sympathies and get your vote, just like the creature is getting Victors sympathy to coax him into making him a companion. So, after reading this it is very apparent that there are very many different things to look into when reading Frankenstein. When looked at closer the reader can get a deeper view of the lives of the characters. One may even be able to compare his or her own self to the story. Either way, Frankenstein is arguably one of the very best pieces of literature of all time.

Thursday, September 19, 2019

The Nature of the Law of Nature :: Philosophy Science Essays

The Nature of the Law of Nature Humans are complex beings. They adapt, learn, have intelligence and free will, can reason, feel emotions, and have a conscience. Although such qualities and attributes raise humans above the rest of other life forms, it is questionable as to where the idea of a conscience and emotions come from. What exactly is it that stimulates our responses to certain situations and problems? The answer lies in human nature. What we as humans feel is right or wrong is somehow dictated by something beyond merely the individual. The underlying question, therefore, becomes what that outside influence is: nature, our inherent human qualities themselves, or some man-made composite of other people and experiences? In more specific terms, the question is whether or not our morality and our adherence to a moral code is something fixed and constant throughout humanity itself. Francis Bacon stated that nature must first be obeyed before it can be put to use, and the same concept applies to humans. Before an y judgment can be made about people, groups, ideas, or beliefs, one must first have a standard to compare this behavior to. If there is no real Law of Nature, then no standard is set, and one thing cannot be compared to another because the standard is only set by opinion, not by fact. In reality, the Law of Nature is a reality which is independent of man-made ideas, although the way in which humans think is definitely influenced by the environment. Let us first address the issue of the impact of the environment on a person’s moral development. In Bonfire of the Vanities, author Tom Wolfe quotes physiologist Josà © Delgado, saying that â€Å"each person is a transitory composite of materials borrowed from the environment† (Wolfe 512). This concept is significant because it demonstrates that people take from the environment certain aspects which eventually come to mold their characters. The idea of a composite also shows that we are not merely independent individuals, but, as O’Malley describes, we are social beings (O’Malley 104). However, this does not mean that our inherent human nature is dictated by the environment; remember, Delgado says that the composite is transitory. If each person is not constant, then that person’s instincts do not change, merely his own rationale. C.S. Lewis described the scenario of a man who sees a drowning person and has two instincts: to help him or to go on, a nd usually the instinct which is more self-protective is stronger (Lewis Ch.

Wednesday, September 18, 2019

The Bahamas :: essays research papers

The Bahamas - Consular Information Sheet COUNTRY DESCRIPTION: The Bahamas is a country of many islands and has a developing economy. Tourist facilities are widely available on the main islands. ENTRY/EXIT REQUIREMENTS: Visas are not required for U.S. citizens for stays up to eight months; however, U.S. citizens must carry original documentation proving U.S. citizenship (a valid or expired passport, a certified U.S. birth certificate or a Certificate of Naturalization), photo identification, and an onward/return ticket. Voter registration cards are not acceptable as proof of U.S. citizenship. There is an airport departure tax for travelers age six years and older. For further information, including entry/exit requirements, U.S. citizens may contact the Embassy of the Commonwealth of The Bahamas, 2220 Massachusetts Avenue, N.W., Washington, D.C. 20008, telephone (202) 319-2660 or The Bahamas consulates in Miami at telephone (305) 373-6245 or New York at telephone (212) 421-6925. Additional information is available on The Bahamas’ Tourist Board web site at http://www.bahamas.com or telephone (800) 422-4262. CRIME INFORMATION: Visitors should exercise normal caution and good judgment when visiting The Bahamas. Although violent crime is on the increase, most incidents take place in parts of Nassau or Freeport not usually frequented by tourists (the "over-the-hill" area in Nassau, the Lucaya area in Freeport). Hotel guests should always lock their doors and should never leave valuables unattended, especially on beaches. Visitors should store passport/identity documents, airline tickets, unused credit cards and extra cash in hotel safes, and avoid wearing expensive jewelry, particularly Rolex watches, which have been targeted increasingly by criminals. Visitors should not travel alone on deserted areas of beaches or poorly-lit areas at night. The loss or theft abroad of a U.S. passport overseas should be reported to the local police and the nearest U.S. embassy or consulate. A lost or stolen U.S. birth certificate and/or driver’s license generally cannot be replaced outside the United States. U.S. citizens may refer to the Department of State’s pamphlets, A Safe Trip Abroad, and Tips for Travelers to the Caribbean for ways to promote a more trouble-free journey. The pamphlets are available by mail from the Superintendent of Documents, U.S. Government Printing Office, Washington, D.C. 20402, via the Internet at http://www.access.gpo.gov/su_docs, or via the Bureau of Consular Affairs home page at http://travel.state.gov. MEDICAL FACILITIES: Medical care is generally good in Nassau and in Freeport, but may be limited in remote areas. Serious medical problems requiring hospitalization and/or medical evacuation to the U.

Tuesday, September 17, 2019

Cisco Feasibility Study

Computer shop business is the one of the most demand business here in the Stop. Ion Patters Tagging City, internet cafe's are really in demand because of the fast changing technology that the people embarrassed Just like here in the Philippines. Some have their own laptops and bring it to the malls so they could relax and at the same time prepare their assignments and paper works.The people today are very ND would want to do their Jobs in the beautiful innovative environment that could satisfy their needs and lessen their stress due to busy schedule OBJECTIVES/GOAL -To earn profit. -To satisfy costumers providing best quality services at effective price. -Providing the services at low cost by providing the best quality at affordable price. -To achieve its return of investment and the business giving satisfaction to the owner. VI'. Technical Feasibility vii-l Location b. Floor Plan Star network Star networks are one of the most common computer network topologies.In its implies form, a star network consists of one central switch, hub or computer, which act as a conduit to transmit messages. This consists of a central node, to which all other nodes are connected; this central node provides a common connection point for all nodes through a hub. In star topology, every node (computer workstation or any other peripheral) is connected to a central node called a hub or switch. The switch is the server and the peripherals are the clients Thus, the hub and leaf nodes, and the transmission lines between them, form a graph with the topology of a star.If the central node is passive, the originating node must be able to tolerate the reception of an echo of its own transmission, delayed by the two-way transmission time (I. E. To and from the central node) plus any delay generated in the central node. An active star network has an active central node that usually has the means to prevent echo-related problems. Advantages Better performance: star topology prevents the passing o f data packets through an excessive number of nodes.At most, 3 devices and 2 links are involved in any communication between any two devices. Although this topology places a huge overhead on the central hub, with adequate capacity, the hub very high utilization by one device without affecting others. Isolation of devices: Each device is inherently isolated by the link that connects it to the hub. This makes the isolation of individual devices straightforward and amounts to disconnecting each device from the others. This isolation also prevents any non- centralized failure from affecting the network.Benefits from centralization: As the central hub is the bottleneck, increasing its opacity, or connecting additional devices to it, increases the size of the network very easily. Centralization also allows the inspection of traffic through the network. This facilitates analysis of the traffic and detection of suspicious behavior. Easy to detect faults and to remove parts. No disruptions t o the network when connecting or removing devices. Installation and configuration is easy since every one device only requires a link and one input/output port to connect it to any other device(s).Disadvantages Failure of the central hub renders the network inoperable Communication between nodes must pass through the central hub. Therefore if the central hub is compromised, so is all communication. The hub is the bottleneck for throughput as it is required to retransmit the sum of all transmitted messages from devices.

Monday, September 16, 2019

Lady Macbeth Sit

Macbeth is walking and talking with friends at the party, and one of Machete's rinds mention my name. You can see the guilt and discomfort approach his face. If only he could see my face right now. When everyone is away I will make sure he gets to see my face one last time! Will make his life so horrible he is going to regret the thought of trying to kill me and my children. Macbeth is luckily distracted by his evil deceiving and conniving wife Lady Macbeth. What Macbeth doesn't know is that I am watching his every move. And waiting for the perfect time to surprise him!I'm so angered and pained that I m not here on this earth anymore to take care of my children. And to see my children approaching the castle for Macbeth coordination party. I am only curious and confused as to why they would want to attend Machete's party. I can see my children strolling and pacing the castle as if they are planning something. I have to see what my children are up to before they hurt their selves, some one else or hurt Macbeth. My plan is to distract Macbeth by showing him ghost face and getting my children out of this castle before Macbeth gets a chance to see them.Macbeth is having a nice conversation with his wife in a separate room and I figured this is the perfect time to surprise them. My first plan of action is to scare them by making noises next I want to fluster them. As I approach the room, and whisper Macbeth, Lady Macbeth. The expression on their face is priceless. I can hear Macbeth say what is that, who goes there. He has no clue that is me. And for my finale I will make my appearance. Hi Lady Macbeth and Macbeth. What a wonderful coordination dinner you have here. Banquet is thou?Yes am he Banquet ghost, here to ruin your lives like you ruined mine. Lady Macbeth we have to get out of here now. Oh no there is no way of escaping this. You and your wife will not be able to get away with this. You and Lady Macbeth caused pain and suffering to so many people that now you all must suffer. And for the ultimate finale, finish off Macbeth and Lady Macbeth. Before I could even finish them off my children come storming through the room ready to finish what I started. Startled and surprised to see my ghost, they say in unison â€Å"this is for you dad†.

Sunday, September 15, 2019

Dannon Case Study Essay

Danone, Dannon’s parent company, was one of the largest health-focused food companies in the world. Danone traced its heritage back to 1919 in Barcelona, Spain, when Isaac Carasso wanted to create yogurt with inherent health benefits. Through the years and different lines of succession, Danone continued to grow, but never lost its core vision of providing better health to people through their products. When this case was written, Danone’s global business focus was on fresh dairy (Activia yogurt), bottled water (Evian), medical nutrition, and baby nutrition. Danone viewed the United States as an emerging market for yogurt, thus Dannon’s marketing efforts needed to focus on growing U. S. yogurt consumption and expanding the category, while also growing its brand. (Marquis, p. 1) Dannon entered the US market in 1941 and by 2010 was poised to become the leader in America’s domestic yogurt sector. This was a major accomplishment for the simple fact that America’s yogurt market was practically non-existent at the time! A new product, called â€Å"Fruit at the Bottom† changed that and became an instant success. In 2007, even though Dannon had success, U. S. yogurt consumption was only 11. 8 lbs versus 62. 4 lbs in Switzerland and 42 lbs in France (Marquis, Exhibit 2) The implication of the latter statistics to Dannon was the U. S. was a high potential market for the next 5 to 10 years. (Marquis, p. 5) Dannon had maintained a strong commitment to CSR and was integrated into the company’s overall mission of â€Å"bringing health through food to as many people as possible. † Their CSR mission, however, was very internally focused and few customers knew about its activities. (Marquis, p. 1) Dannon’s CSR activities fell under the Regulatory and Corporate Affairs Department and focused around three key themes: nutrition and health, nature, and people. The case identified notable accomplishments in each of these areas, to include the U. S. Dannon Institute (nonprofit foundation dedicated to promoting excellence in the field of nutrition) with its many noteworthy educational programs. The question behind this case, as proposed by its senior director of public relations, was how Dannon’s long-standing, deeply ingrained corporate social responsibility (CSR) efforts could play a role in achieving Danone’s and Dannon’s overall marketing strategy. Discussion with Key Dannon Leaders brought out the following pro’s and con’s concerning the proposed idea of communicating Dannon’s CSR efforts to its consumers: Pro Con Possible increase in marketing of Dannon’s social mission Hard to measure ROI and benefits would be mostly intangible Possible increase in marketing individual products Limited, short-term sales impact Consumption of products might increase Impact of consumption might not be immediate Potential tax incentive or government assistance to promote health programs Competitors could take advantage of hallo effect Opportunity to communicate what Dannon stands for at the product level Change in overall budget priorities and expenditures for new program Opportunity to use Danone global brand Critics could say CSR efforts were only for publicity Brand campaign would have halo effects down to Dannon’s individual products Customers could perceive effort as disingenuous. Dannon employees would feel better about the company they worked for People don’t buy products just because they like the company’s CSR stance Would help build social interests May not support business interests Message might be too complex (Pro and Con information taken from case study, pages 9 -14) To Communicate or Not to Communicate? Dannon seems to be very focused on its Return on Investment (ROI) for marketing and communication dollars spent. While the question of whether or not to communicate its CSR seems very simple, research shows this important undertaking is very complex and there is no easy cookie-cutter answer for Dannon executives. What consumers feel does not always translate to what they buy. According to a 2010 survey, more than 75 percent of consumers surveyed say that social responsibility remains important to them despite the recession. In addition, 38 percent of these respondents indicated that they would spend the same or more on products or services from socially responsible companies compared to 2009. Yet, according to the very same survey, these sentiments do not have a significant impact on favorability and purchase intent — only 13 percent of folks actually proactively seek out CSR friendly brands and purchase them. (Lester, 2010) The latter finding seems to agree with other academic research. According to another survey, CSR impacts a very small group of people, namely the affluent. This report went on to state in its conclusion, â€Å"consumers with strong social preferences (and high income) buy CSR products and consumers with weak social preferences (or low income) buy non-CSR products. (Etile & Tyessier, 2011) General â€Å"assumptions† about CSR and consumer purchases may not be telling the whole story, though. Further research indicates consumers attach more CSR importance to certain industries. For example, the food and healthcare industries had an 88 percent importance rating for CSR initiatives – two of the top three in the entire survey (the other was energy). â€Å"Drilling down† even further shows the sector where CSR is both important to the consumer and CSR communications has performed extremely well is in the food industry. (Lester, 2010) One of the most telling findings in the 2010 CSR branding survey was the importance of tying social responsibility to a product. Its conclusion was consumers are more likely to select the product with an added social benefit hen given a choice between similar products. (Lester, 2010) Research shows a consumer’s loyalty to specific products also has an impact on a company’s overall brand. In an online article of The Economist, the author writes about the importance of brand in the context of specific product purchase. Once customers trust a certain product, they tend to look for the brand associated with it when selecting dissimilar products or services. (Case for Brands, 2001) This all being said, the flip side of the power and influence of a brand is its growing vulnerability – a single failed advertising campaign or hint of scandal can send customers fleeing. According to another article, â€Å"brands—and the multinationals that are increasingly identified with them—are not more powerful, but more vulnerable. Consumers will tolerate a lousy product for far longer than they will tolerate a lousy lifestyle. † (Who’s wearing the trousers, 2001) Pulling all of these points together lead me to the following conclusion: If Dannon intends to tie CSR into its product marketing, it should do so at the individual product level, and If Dannon intends to include CSR as part of its marketing and communications strategy, it needs to be sustained and intentional to have an affect (i. e. measurable ROI). My recommendation is Dannon follows my two suggestions above! Dannon has a distinct advantage in being a well-known name in both the health and wellness sectors as well as the food sector. Customers surveyed tend to research a provider’s reputation more stringently in these areas, as such, a combined external CSR and CR campaign would be, in my opinion, advisable. Dannon’s current CSR strategy, which is mostly internal, is good for its culture and employee retention. However, it does not maximize profitability and overall goodwill. Therefore, an external strategy must be added for full ROI maximization. Impact of a Corporate Parent Dannon is a wholly owned subsidiary of Danone and has a significant fiduciary responsibility to them. According to our case, Dannon is obligated to meet annual targets for profitability, operating free cash flow, manufacturing safety, and environmental sustainability. Dannon’s decision to change its marketing strategy, either as a branding exercise or for a specific product, would absolutely impact several of these obligations. (Marquis, p. 1) Obligation Potential Positive Impact Potential Negative Impact profitability a successively executed plan will increase customer sales and loyalty, both having a long term impact to the parent company’s bottom line. If customers feel the CSR communications are disingenuous, they will discontinue buying Dannon products, thus losing market share and reducing overall profits. operating free cash flow Increased profitability should increase overall free cash flow. Sustained marketing costs a lot of money and will reduce the company’s cash flow; assuming a long-term commitment, this will become a drag on profits if not successful. manufacturing safety No impact If cash flow is reduced, new equipment of safety training may not be purchased, thus allowing for accidents to happen. environmental sustainability No impact When cash flow is reduced, local operators might look for ways to cut expenses. One way to do that is to cut corners, especially in the ways waste is disposed of. customer loyalty A good campaign will increase the number of Americans buying Dannon products as well as the amount being consumed. Market share will increase and provide opportunities for new Dannon products to be distributed. All the reverse of the positive outcomes. Looking at our case, I think the impact to Danone is very minimal. It seems that Danone’s culture is to trust the country-based units and train its leadership to think globally. From my perspective, if Dannon executes a successful CSR campaign for a single product, the likelihood of success is extremely high. The Communication Strategy As indicated in the â€Å"To Communicate or Not to Communicate? † section of this paper, Dannon should take advantage of being in the market sectors where CSR impact is very high (health/wellness and food) and select a single product to use as a CSR marketing and communications platform. Because of its market penetration and dominance, I would use its top proactive health product, Activia, as the product. Danone and Dannon’s sustainable development model focuses around Nutrition and Health, People, and Nature. These three areas and how they relate to Activia would be my focus, with the specific bottom line result being how Activia contributes to a customer’s â€Å"personal health and nutrition naturally. † Once this is done, I would test my new outreach models in focus groups, specifically those that are already purchasing Activia (existing clients) and those that aren’t (potential clients). All successful marketing plan needs to keep both groups in mind; if no new clients are drawn to this approach, then go back to the drawing board. This strategy falls in line with Dannon’s desire to focus on growing the yogurt industry and proving its relevance to Americans. (Marquis, p. 5) When both groups trended positively toward the new marketing strategy, I would roll out a multi-faceted plan that includes print, web, television, internet, and social media. I would also tie this new communication in with the community grant programs that Dannon is already known for. This plan would need to be executed for 90 or 120 days and then measured for tangible ROI, specifically on the Activia product and secondarily on increases in other brand sales. Conclusion In conclusion, I believe that Danone was created with a definite CSR culture as part of their overall operating strategy. As such, all facets of their global organization reflect these core values, to include Dannon. I think this bodes well for an expanded, external CSR communications strategy because: Dannon risks very little in detractors saying they are simply communicating their CSR accomplishments as a profit motive – their legacy as a company, both locally and globally, state otherwise. Dannon is fortunate enough to be in the right sectors where CSR and CR are highly regarded. As such, they can leverage this fact to impact their product marketing even more. Dannon’s consumers, especially the health conscious, tend to have more disposable income and be more drawn to sustainable products and brands. Dannon has a single product, Activia, that is very high in market penetration and fits into both health/wellness and food categories. Again, this can be leveraged. Dannon can test the impact of communicating their CSR philosophy with a single product before exposing their entire brand. If Dannon’s product-based approach works well, then they have set a positive template to add new products, both within the United States and beyond. If it does not, then Dannon can quietly drop their marketing campaign without tainting all their products or the overall Danone brand. In the final analysis, I think Dannon is an ideal company to further communicate their CSR values. As a global company, they can impact and influence other organizations within the food industry. References Etile, F. & Tyessier, S. (2011). Corporate Social Responsibility and the Economics of Consumer Social Responsibility. Paris School of Economics. August 2011. Retrieved May 18, 2013 from http://ageconsearch. umn. edu/bitstream/120399/2/Etile_Fabrice_359. pdf Lester, B. (2010). Corporate social responsibility branding survey. Penn Schoen Berland. Retrieved May 18, 2013 from http://www. psbresearch. com/files/CSR%20Branding%20Survey%202010%20EXTERNAL%20FINAL. pdf Marquis, C. , Shah, P. , Tolleson, A. , & Thomason, B. (2011). The dannon company: marketing and corporate social responsibility (A). The Harvard Business School. Revised September 28, 2011. File number 9-410-121 The Economist. (2001, September 6). The case for brands. Economist. com. Retrieved May 18, 2013 from http://www. economist. com/node/771049 The Economist. (2001, September 6). Who’s wearing the trousers? Economist. com. Retrieved May 18, 2013 from http://www. economist. com/node/770992

Saturday, September 14, 2019

A Dolls House, Drama Analysis, Realism and Naturalism Essay

Nora Helmer frolics about in the first act, behaves desperately in the second, and gains a stark sense of reality during the finale of Henrik Ibsen’s A Doll’s House. Ibsen was one of a few pioneers of the new theatrical movement of realism, and accordingly he is often called the father of modern drama. The character of Nora lives in a dream world, a childlike fantasy, where everything is perfect, and everything makes sense, but as the play develops, Nora transforms and finds the strength to leave her home and her children in order to find out who she is and what she wants out of life. Nora leaves the role of the doll child and doll wife and becomes an independent self-thinking adult. She realizes that the world is different than she always thought it was, and that she herself is also different. The play opens a door onto the social problems that many face but never speak of. Since Ibsen’s time, women have made great strides in gaining the choice to determine thei r role in relation to the family and society. A Doll’s House uses the character of Nora Helmer to show the transformation that takes place from dependent house wife to independent adult. The theme of A Doll’s House, a woman’s right to individual self-fulfillment, was considered highly subversive in an age when women were not allowed to conduct business without the authority of a father or husband. Wives and daughters were considered to be property, thus lending to women acting childish and naive. The character of Nora exhibits many of these juvenile and immature qualities. The audience first sees her when she returns from a seemingly extravagant Christmas shopping excursion. She eats a few desserts which she has secretly purchased. When her condescending husband, Torvald Helmer, asks if she has been sneaking macaroons, she denies it whole-heartedly. The Narrator tells us, â€Å"She takes a bag of macaroons out of her pocket and eats one or two; then she walks stealthily across and listens at her husbandâ₠¬â„¢s door† (Ibsen 1681). With this minor act of deception, the audience learns that Nora is quite capable of lying. She is most child-like when she interacts with her husband. She behaves playfully yet obediently in his presence, always coaxing favors from him instead of communicating as equals. Torvald gently reprimands Nora throughout the play, and Nora good-naturedly responds to his criticism showing how immature and dependent she is. However, Nora has been leading a double life. She has not been thoughtlessly spending their money. Rather she has been scrimping and saving to pay off a secret debt. Years ago, when her husband became ill, Nora forged her father’s signature to receive a loan to save Torvald’s life. The fact that she never told Torvald about this arrangement reveals several aspects of her character. For one, the audience no longer sees Nora as the sheltered, care-free wife of a banker. She knows what it means to struggle and take risks. In addition, the act of concealing the ill -gotten loan signifies Nora’s independent streak as stated in the line, â€Å"Daddy never gave us a penny. I was the one who raised the money† (Ibsen 1688). She is proud of the sacrifice she has made. Although she says nothing to Torvald, she brags about her actions with her old friend Mrs. Linde. Basically, she believes that her husband would undergo just as many hardships, if not more, for her sake. However, her perception of her husband’s devotion is quite misplaced. Nora is evolving and is showing an independent side to her personality. When the disgruntled Krogstad threatens to reveal the truth about her forgery, Nora realizes that she has potentially brought scandal upon her husband’s good name. She begins to question her own morality, something she has never done before. Did she do something wrong? Was it not the right thing to do, under the circumstances? Will the courts convict her? Is she an improper wife? Is she a terrible mother? Nora contemplates suicide as a means to eliminate the dishonor she has wrought upon her family. She seems to lose all grasp of reality as she declares, â€Å"Never, never. Oh, that bla ck icy water. Oh, that bottomless†¦! If only it were all over! He’s got it now. Now he’s reading it† (Ibsen 1727). Yet, it remains debatable as to whether or not she would truly follow through and jump in the icy river. During the climactic scene in Act III, Nora seems to stall before running out into the night to end her life. Nora is frantic and changing into an adult by confronting the inevitable future that faces her. She realizes that it is always darkest before the dawn. Nora’s epiphany occurs when the truth is finally revealed. As Torvald unleashes his disgust towards Nora and her crime of forgery, the protagonist realizes that her husband is a very different person than she once believed. Torvald declairs, â€Å"I’m done for, a miserable failure, and it’s all the fault of a feather-brained woman† (Ibsen 1727). Torvald has no intention of taking the blame for Nora’s crime. She thought for certain that he would selflessly give up everything for her. When he fails to do this, she accepts the fact that their marriage has been an illusion. Their false devotio n has been merely play acting. She has been his â€Å"child-wife† and his â€Å"doll.† The monologue in which she calmly confronts Torvald serves as one of Ibsen’s finest moments. Some argue that Nora leaves her home purely because she is selfish. She does not want to forgive Torvald. She would rather start another life than try to fix her existing one. Or perhaps she feels that Torvald was right, that she is a child who knows nothing of the world. Since she knows so little about herself or society, she feels that she is an inadequate mother and wife. She leaves the children because she feels it is for their benefit, painful as it may be to her. Nora Helmer’s last words are hopeful, yet her final action is less optimistic. She leaves Torvald explaining that there is a slight chance they could become man and wife once again, but only if a â€Å"miracle of miracles† occurred. This gives Torvald a brief ray of hope. However, Nora exits through the hall door, symbolizing the finality of their relationship. Nora has reached her final breaking point and has evolved from childlike to mature and decisive. A Doll’s House, with its multi-level characters, opens a door onto real problems facing the most common of marriages. Although, Ibsen’s views differed from those held by many modern feminists, he firmly believed that women were inherently suited to being mothers and wives. However, he also felt that a husband and wife should live as equal partners, free to become their own human beings. The play shines a spotlight on problems that few women were willing to talk about. The so called perfect life of Nora Helmer in A Doll’s House highlights the changes from child to adult in a very short time and proves the point that it is never too late to change. Work Cited Ibsen, Henrik. A Doll’s House. Literature: An Introduction to Fiction, Poetry, Drama and Writing. Ed. Kennedy, X.J. and Dana Gioia. 10th ed., New York: Pearson Longman. 2007. 1679-1734. Print

Friday, September 13, 2019

Chapter One The Press In Mauritius Media Essay

Chapter One The Press In Mauritius Media Essay For the health of democracy, access to information is really essential. In any democracy, citizens have the rights and responsibilities to participate in public matters. Knowledge about a society is obtained through free debates, newspapers, magazines, television and radio. All these are possible when there is a free and independent press. In all democratic countries, freedom of the press has been a treasured right. Press freedom is a pillar of democracy   [ 1 ]   . Often, the press is referred as the fourth pillar of a country   [ 2 ]   . Such freedom should be free from interference of the state. The preservation of the freedom of the press may be done through constitutional or legal protections. In the present chapter, the definition and the importance of the press freedom will be analyzed first. Then, the evolution and development of the written and audio-visual press in Mauritius will be examined before considering the constitutional foundation of the freedom of the pre ss of the country. 1.1 Freedom of Press 1.1.1 Definition of freedom of the press Everywhere in the world, the meaning of press freedom differs. Different countries possess different degrees of freedom of the press   [ 3 ]   . This suggests that freedom of the press is not absolute in the world   [ 4 ]   . In universal terms, defining freedom of the press is difficult. Various definitions to freedom of the press have been attributed by different scholars and in many text books. Lieberman (1953) defined freedom of the press as the right to serve, without government interference and with police protection, and the most fundamental right of freedom of information   [ 5 ]   . As for Dennis and Merrill (1996), freedom of the press is the right to communicate ideas, opinions, and information through the printed world without government restraint   [ 6 ]   . For both authors, the â€Å"right to share information† and â€Å"no government intrusion† is among the main elements of this freedom. For other scholars, free press is an independent adversary   [ 7 ]   performing the function of watchdog preventing the State from aggrandizing and abusing the rights of its citizen. Freedom of the press is not only the right of media; it is the right of the citizens also. Going back to history, in 1791, freedom of the press was legally guaranteed by the U.S Constitution, â€Å"congress shall make no lawà ¢Ã¢â€š ¬Ã‚ ¦abridging the freedom of speech or of the pressà ¢Ã¢â€š ¬Ã‚ ¦Ã¢â‚¬  Freedom of the press was recognized by the National Assembly of France in the Article 11 of the Declaration of the Rights of Man and of the Citizen. This freedom was considered to be a fundamental right in Europe and in the United States. In 1948, the United Nations declared it a universal right and adopted Article 19 of the Universal Declaration of Human Rights. Freedom of the press is derived from the fundamental right of freedom of information. The latter is a à ¢â‚¬Å"human right and the touchstone of all the freedoms. It implies the right to gather, transmit and publish news anywhere and everywhere without fetters†Ã‚   [ 8 ]   . The rights to seek and to disseminate information are of particular importance to the press. Along with freedom of information, freedom of expression also plays an essential role in press freedom. In

Thursday, September 12, 2019

User Manual for Marymount Online Functions Assignment

User Manual for Marymount Online Functions - Assignment Example It is intended for students who have not explored the various functions, features, and terminology and course registration process of the online application software. This manual focuses on the function of how to obtain Marynet, Grades for 14/SP. Several requirements are needed to be able to use this manual. You will need either a PC, Laptop, Tablet or a smartphone with an installed adobe program that will allow you to read this manual. No additional programs and software is needed. Most importantly, you will need to have internet connection to be able to access the online application. The sections and topics in this manual are interelated, therefore, you should read and understand preceding topics and sections consecutively. It is also recommended that you read the manual keenly understanding all the procedures accurately. For better understanding, most procedures have been illustrated using screenshots and pictures alongside their descriptions. Should you have any additional questions and clarifications, the FAQ section answers soe of the common questions . New and custom terms unique to this manual have also been defined and explained in the glosary. Before you can be able to perform any functions in the online application, you must log in to the system. To do so use the following address to open the login web page: https://bb.marymount.edu . Simply click on the link to be able to log in. The following webpage will appear. Type your user name and password on this screen then click login to log in to the system. In case you experience any problems while logging, such as forgetting your password, simply click the â€Å"Reset My Marymount Password† link. Once you login you will be able to access the Main Menu from where you can select the actions you wish to perform. The following screen appears that will allow you to select the appropriate function to perform. After selecting

Segundo de Chomon and His Ciinema Essay Example | Topics and Well Written Essays - 750 words

Segundo de Chomon and His Ciinema - Essay Example As the study stresses on one side the cinema is documenting reality, the reality of the train coming to the platform. On the other hand the same cinema is making the unreal look real, by making the viewer believe that the train coming towards him is real. These two qualities of Cinema led to the division of it into documentaries and feature films or fantasy films .It was the French magician Georges Melies who first explored the possibility of fantasy created through cinema He was the one to use what we now call the special effects in cinema. He discovered the cinematic special effect called the stop trick, in which objects disappear from the screen. He is the one to use the photographic effect called the multiple exposure, and also time lapse photography. He achieved all this with in a year after the Lumiere show, that’s in 1896. With his inventiveness, humor and the visual power Melies could create magic on the screen, so that he was called the â€Å"Cine magician†. Ac cording to Robert Philip Kolker, â€Å"Lumiere and Melies are posited as progenitors of two separate modes of cinematic expression, the one photographing things existing in the world, the other creating fantasies in the studio.† Years later Teruel Segundo de Chomon y Ruiz took forwards this fantasy and magic of cinema initiated by Georges Melies, both of them in France. Chomon’s Les Kiriki: Acrobats Japanois is a two minutes thirty seconds film that shows the Melies’s effect on him. This film was made one hundred and two years ago in 1907.It shows a group of dances who look like Japanese acrobats. Their samurai hair style is absurd and not correctly matching the samurai style at all.

Wednesday, September 11, 2019

Capital Budgeting Essay Example | Topics and Well Written Essays - 500 words

Capital Budgeting - Essay Example There are various capital budgeting techniques which are used in evaluation of a project so to determine its viability they include; net present value, internal rate of return, profitability index, average rate of return, pay-back period and modified internal rate of return. Guillermo Furniture is faced with three investment situations, which are to continue with the current production, adopt high-tech production, or act as a broker. Therefore, there is need to ascertain which of the investment will yield the highest returns to the firm. In order to carry out efficient investment appraisal, we will involve four capital budgeting techniques. The techniques that will be applied in this case will include; computation of net present value, internal rate of return, average rate of return and the profitability index. Net present value is capital techniques which uses discounted cash flows. It estimate the present value of future cash out flow and discount the future cash flow using cost of capital of the country ( the cost of equity for unlevered firm and Weighted average cost of capital for the levered firm). After ascertaining the present value of all cash flow of Guillermo furniture, the cash flow are summed up (cash inflows are positive while cash outflows are negative) (Shapiro, 2005).